Xero Launches First TV Advert
Following the introduction of Making Tax Digital for VAT, cloud accounting software provider Xero has launched its first UK television advert.
The not-so-typical accountancy ad shows a business owner come stunt driver changing the back wheel of his car while still in motion.
“You are the mechanic of your business’ success,” the voiceover says. “Whatever the challenge, however unexpected, you find a way”.
The mid-drive tyre change acts as a metaphor for small and medium-sized business owners who often find themselves doing things the hard way to keep their businesses on track, with no time to pull over and think things through.
Miles Grady, Director of said: “Business owners often face unexpected obstacles. The most successful small firms are those that find a way to get on with things with no drama or panic. Juggling day to day operations while driving towards your business goals is no easy task, but cloud accountancy software like Xero makes it that little bit easier.”
“Making Tax Digital means that more businesses will need to use HMRC-compliant accountancy software. Making Tax Digital for VAT is already here and similar schemes for other taxes are not too far away now.”
Originally founded in New Zealand, Xero launched in the UK in 2008 and has helped more than one million small and medium-sized firms take control of their bookkeeping and accounting.
Xero speeds up financial admin for small firms. It makes it easy to send and chase invoices, input receipts, approve expenses and reconcile accounts, making paperwork quick and painless.
And because the app is cloud-based it means that you can access your accounts from anywhere where there’s an internet connection, even on your phone or tablet.
Subscriptions to the software are often sold as part of a package deal that includes accountancy support and services from a trusted Xero partner.
is a Xero Platinum Partner and our accountancy experts can help you set up and customise the platform with relevant add-ons so that it suits your business.
To find out more about Xero and our accountancy support, speak to a member of the accounts team today. Call: 0808 281 0303.